CONNEC+
CONNEC+
This project involved the development of a comprehensive identity system for the Kent State Annual Design Conference: Connec+, a two-day professional event focused on graphic design, networking, and innovation. The creative strategy was built around the theme of professional connection and collaboration, visually underscored by the recurrent use of a plus sign (+) motif to represent intersection, and a vibrant CMYK color palette to reflect fundamental design and print methodologies.
A screen was installed to show real-time interaction between attendees when they scan the code and network with each other.